ABOUT ARFFO

At Ashley & Roy Freeman Family Office, our mission is to safeguard the legacy of the Freeman family through bespoke wealth management services. We take pride in translating complex financial landscapes into clear, actionable strategies. Every decision is tailored to our family’s unique goals, values, and timeline.


Our Story

Learn more about our logo →


Our Approach

We blend the rigor of institutional finance with the intimacy of family values.

  • We immerse ourselves in the Freeman family’s history and aspirations.
  • We design flexible plans that evolve as life unfolds.
  • We engage trusted specialists across investment, tax, legal, and philanthropic disciplines.
  • We maintain continuous dialogue–so every adaptation is driven by firsthand insight.

Core Services

  • Strategic asset allocation and portfolio management
  • Tax planning and compliance
  • Family governance and next-generation education
  • Philanthropic advisory and impact investing
  • Private credit and alternative investments

Our Values

  • Stewardship: Protecting capital for today and tomorrow.
  • Unity: Honoring the bonds that define our family’s purpose.
  • Integrity: Upholding the highest standards of honesty and discretion.
  • Innovation: Seeking new opportunities that align with our values.
  • Growth: Cultivating knowledge alongside assets.

Our Team


Looking Ahead

As the Freeman family’s needs evolve, so will our strategies. We remain committed to nurturing a culture of open dialogue, continuous learning, and dynamic planning–so the Freeman legacy thrives for generations to come.